To move forward in business, you or your organization must be good at execution. It sounds so simple, yet time and again the execution of a strategy or change fails. How come?
Any time you seek to execute a change in strategy you are asking yourself and other to change your human behavior. It may be the behavior of a few, a team or an entire organization.
The answer to good execution of strategy is to change the behavior of the people, to change the human element. You can have written goals, tactics and deadlines. These are good but they are only “on paper” change.
Without commitment and proven practices to follow to execute the strategy or change “on paper” you will fail to change the one component necessary to success. That element is human behavior.
Behavioral change strategies are very challenging. You can’t just put them down “on paper” and order, let alone expect them to happen. Behavioral change has a better chance of success when the system is changed and people are held accountable for their behavior.
The last part to successfully executing a new strategy is to start with something small. Too often, I see organizations try to fix everything. When they do it is like throwing everything into a blender. The result, very often, is chaos and failure.
I have talked about ways to overcome the challenge of executing a new strategy or incorporating change. It is good to have written goals where everyone can see them. There must be commitment to proven practices. People must be willing to embrace a new system and to be held accountable. Lastly, start with a small strategy or change, experience some success and build on it.
Take all of the above and add a fanatical discipline to make sure these things take place. For without discipline there is very little chance of successfully executing a strategy or change. Success in implementing a strategy or change will come from having the discipline to execute